tag:blogger.com,1999:blog-5633495.post115911864603544232..comments2023-07-02T15:55:30.759+01:00Comments on De-Scribed: Examples of the future of social spacesScribehttp://www.blogger.com/profile/08757616056135886893noreply@blogger.comBlogger2125tag:blogger.com,1999:blog-5633495.post-1159282981118733502006-09-26T16:03:00.000+01:002006-09-26T16:03:00.000+01:00Or, rather, everyone will be scattered amongst the...Or, rather, everyone will be scattered amongst the four winds of the "new" media landscape. Network externalities - the ability for an otherwise small-scale player to attract a large audience - depend a lot, I think, on novelty. That is, it's easier to attract people socially/virally if the service is doing something none of them have seen before.<BR/><BR/>When the existing front runner drops out - or "worse", evolves - then you'll get some people staying with it, others looking around, but all wanting slightly different things now that they've experienced the first attempt.<BR/><BR/>In other words, novelty itself creates community. Sure, Flickr has lots of groups and stuff, but part of the fun is that everyone's partaking in a new way of handling content. The community assembles around novelty, not around brand names or other kinds of reward.<BR/><BR/>The "next" video hosting site won't have the same "social impact" as YouTube. Some people will start up their own, but the big corporate players are already around, and are looking to scoop up as many milling punters as they can. YouTube will become a memory of what can grow, but the landscape will have changed too much to replace it totally.<BR/><BR/>Hence, a much more disparate, much more 'owned' network of networks, none of which have <I>both</I> content freedom <I>and</I> an excitingly large userbase.Scribehttps://www.blogger.com/profile/08757616056135886893noreply@blogger.comtag:blogger.com,1999:blog-5633495.post-1159193304200545012006-09-25T15:08:00.000+01:002006-09-25T15:08:00.000+01:00If the MTV inside story is correct then it sounds ...If the MTV inside story is correct then it sounds as if they get almost nothing about what is good about youtube. The concept of channels seems total anathema to the microviral nature of youtube.<BR/><BR/>But, in the end who cares, surely everyone will just move on to the next video hosting site?Anonymousnoreply@blogger.com